SiDESHOW was created in 1995 by Nicole LaDouceur-Janowicz and Brodie Brockie. It was formed from the group of cast and crew who would create commercials and smaller skits initially rolled into episodes of The ShoW. With a mix of original sketches, parodies, music videos, and digital shorts taped on location and in DMAT studios, SiDESHOW is always a great experience and an even greater laugh. SiDESHOW has participated in a handful of competitions, notably the National Association of Television Arts and Sciences, Student Production/Non-News Category in 2010 with "A Piece of Crepe" and the Rooftop National Funny Film Competition in 2011, where "4 Loko Film Trailer" was a Top 20 Finalist. Notable alumni from SiDESHOW include Mara Dove Cook Greatoex, Evan Heiss, Michael Horgan, Lauren Petre, and Michael Tiseo.